A TV Site is a website designed for displaying content on a TV instead of a PC. Unlike interactive TV services of the past, TV Sites are quick, easy and relatively low cost to build and maintain, and can be used as interactive content destinations to reach millions of viewers across multiple TV networks.
Traditionally, the launch of interactive services has been difficult due to the complexity of building specific interactive TV services for each TV network. They were expensive to build using broadcast TV technologies and relied on delivering interactive content across an expensive broadcast channel.
TV Sites, by contrast, are adaptations of websites, and share the low cost authoring and maintenance costs of web and mobile internet publishing models. They deliver the interactive content to viewers using a low cost broadband connection to the TV device.
A TV Site is created by repurposing existing web content, assets and infrastructure specifically for the 'big screen' TV experience, eliminating the need for a PC, mouse or keyboard.
Miniweb's Interactive Service Platform manages the differences between various types of TV device making sure that a TV Site deployed via the Miniweb Platform will work across the widest range of homes.
